China Ecommerce. Tmall Trading Partner (TP agency) info@2open.biz
Are you looking for the latest news of Tech innovation in China? The goal of this article is to shed some lights of why Penguin Intelligence is a work-tool to keep in mind on your approach to China. Penguin Intelligence is the official data platform from Tencent Technology Tencent Research Organization works such as a
From the association of Tencent –owner of the biggest social platforms in China- and JD.com –the leading online direct sales company in the country-, has emerged a new conception of Marketing and Brand Advertising. In 2016 in Beijing, both released a plan based on Ecommerce marketing service called “J&T Plan”. The new policy was aimed
Interested on learning how to sell on Wechat? Keep reading! On 20 April 2015, China Press and Publication Academy launched their first report based on Wechat platform. With over 600 million potential customers, the Report showed the great potential Wechat has for Brands to reach new audiences in Chinese market. WeChat is one of the
When planning to enter the Chinese market, one of the main points in every marketing plan should be the creation of a website that focuses on the Chinese consumer. Naturally, there are some questions that come to mind… What are the differences between a western and an eastern website? What are the aspects that I have to
The first quarter of 2016 is already behind us, are you still figuring out how to start your e-commerce business in China? For some of us e-commerce still feels like a new business model, however, China has long passed this stage, various data suggests that it has already become a traditional industry in China. Traditional
1. The Chinese online ecosystem is shaped by the actions of the B.A.T. The B.A.T. is a group consisting of Baidu, Alibaba and Tencent. They are the dominant players in the Chinese online ecosystem. The dynamics of their competition and cooperation defines the boundary and possibilities of digital marketing and ecommerce in China. Each member